The Nose

Society & Culture
Paul Rigter
AVRO Television and IDTV Docs
HD available

Alessandro Gualtieri is an Italian perfumer calling himself ‘The Nose’. An independent spirit in the perfume industry, he decided to launch his own perfume line in 2007: Nasomatto (‘crazy nose’).

Now his brand represents nine perfumes (e.g. Black Afgano and Narcotic Venus), sold worldwide in high end stores.
He wants to design his final perfume for Nasomatto, titled Blamage, by making mistakes and using coincidence, inspired by some famous perfumes created by mistakes. The quest for Blamage takes him all over the world, but also confronts him with his own restlessness and drive for perfection.